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Marketing Apples

A young man asked a rich old man how he made his money.

The old guy fingered his expensive wool vest and said, “Well, son, it was 1932. The depth of the Great Depression. I was down to my last nickel. Marketing was the key to my success.”

“I invested that nickel in an apple. I spent the entire day polishing the apple and, at the end of the day, I sold the apple for ten cents.”

“The next morning, I invested those ten cents in two apples. I spent the entire day polishing them and sold them at 5:00 pm for 20 cents. I continued this system for a month, by the end of which I’d accumulated a fortune of $9.80.”

“Then my wife’s father died and left us two-million dollars.”

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