EMAIL 1: There’s a $5 credit in your account…
Hey there [NAME] – it’s Nancy Ames, Owner of Sullivan House Bakery…
As one of our most valued loyal customers, I wanted to personally reach out and say “THANK YOU!” AND…
I just applied a $5 credit towards your account, which you can use on any of our baked goods made with local and seasonal ingredients until this Friday – April 28th @ 11:59pm (midnight).
Call or text me now at (207) 222-0399 to claim your $5 credit before it expires!
BONUS: If you’re 1 of the first 10 customers to come in and mention this email, I’ll also throw in a free danish – another $7.99 value for 100% FREE (a total savings of up to $12.99!)
“Woahh Nancy! What’s this all about?”
We’re having a Gratitude Sale to thank our loyal customers for supporting us and allowing us to become…
Gorham, Maine’s Top Rated Bakery – with 5 Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast!!!
After 30+ years in the insurance industry, a few years baking in a small Vermont bakery on the side, and a short 2 year stint owning a country inn in Vermont, I always knew that something food/baking-related was my passion.
My goal was simple: to deliver really wonderful baked goods in a space used by the community where they could teach inclusion through food cultures.
Today, I’m grateful for all of your amazing feedback that confirms I’ve achieved that goal!
So last night, my team and I were thinking of ways to show our gratitude and we came up with this:
“Everyone loves free money. Give [NAME] a $5 credit they can use towards any of our baked goods made with local and seasonal ingredients!”
And then….BOOM! Just like that, the “The Bakery Bonanza Sale” was born!
The $5 credit I just applied to your account can be used towards any of our baked goods made with local and seasonal ingredients.
This credit is exclusively for you [NAME] – but it must be redeemed by this Friday – April 28th @ 11:59pm (midnight) – only 5 days left!
This is a special offer we’re rolling out to our top customers like you, but due to the high demand for our baked goods and attention to detail they require, we can only keep this offer open until then.
So, to claim your $5 credit and enjoy a delicious treat, simply come on in or call/text us now at (207) 222-0399.
Of course, we’ll be happy to answer any questions you may have and help you decide on the perfect baked goods to satisfy your cravings.
“What are your baked goods made with?”
Our bakery offers an incredible range of baked goods made with local and seasonal ingredients, including bread, scones, muffins, biscuits, cakes, cookies, bars, and brownies. You’ll be able to taste the freshness and high-quality of our products while supporting local businesses.
PLUS – our custom Red Door blend made by Coffee by Design is the perfect compliment to your treats. You’ll have a unique and delicious coffee experience with us.
Ready to get started?
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
Thanks again for your support and loyalty.
Nancy Ames
Owner @ Sullivan House Bakery
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
PS: Again, this is a special offer we’re rolling out to our top customers like you, but due to the limited quantity of baked goods and time they require to make, we can only keep this offer open until Friday – April 28th @ 11:59pm (midnight).
So please don’t sleep on this limited time opportunity! Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
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EMAIL 2: [NAME]: WOW!
I’ve got one word for you [NAME] – “WOW!”
Sullivan House Bakery is having a “Bakery Bonanza Sale” – to thank our loyal customers like YOU who’ve helped establish us as…
Gorham, Maine’s Top Rated Bakery – with 5 Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast!!!
To say THANK YOU, we’ve applied a $5 credit towards your entire purchase which can be used towards ANY of our freshly baked goods, including bread, scones, muffins, biscuits, cakes, cookies, bars, and brownies.
This credit is exclusively for you but it must be redeemed by this Friday – April 28th @ 11:59pm (midnight) – only 4 days left!
So, to claim your $5 credit and enjoy a delicious treat, simply come on in or call/text us now at (207) 222-0399.
I’ll be happy to answer any questions you may have and help you decide on the perfect baked good to satisfy your cravings.
BONUS: If you’re 1 of the next 7 customers to come in and mention this email, I’ll also throw in a free danish – another $7.99 value for 100% FREE (a total savings of up to $12.99!)
The response from yesterday’s email was WAY bigger than I expected…
We’re getting close to the max amount of danishes we can give out to customers right now, so I wanted to send you another email to make sure you don’t miss out on this special existing customer only offer.
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
“Why do I need this?”
Our baked goods are made with local and seasonal ingredients, which means you’re getting fresh and high-quality products that support local businesses.
Plus, our unique custom Red Door blend made by Coffee by Design is sure to give you a delicious coffee experience like no other.
And if that isn’t enough, for every loaf purchased, we donate a loaf of bread to someone in need, so you can feel good about supporting a business that gives back to the community.
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
Thank you again for your loyalty.
Nancy Ames
Owner @ Sullivan House Bakery
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
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EMAIL 3: Have you heard the BIG NEWS [NAME]?
WOAH, can you hear that [NAME]?
It’s the sound of the STAMPEDE of Sullivan House Bakery customers all rushing to take advantage of our absolutely CRAZY existing customer only “Bakery Bonanza Sale”!!!
As one of our loyal customers, we are offering you a $5 credit towards your entire purchase until Friday – April 28th @ 11:59pm (midnight) – only 3 days left!
To claim your $5 credit and enjoy a delicious treat, simply come on in or call/text us now at (207) 222-0399.
This credit is exclusively for you [NAME] – but it must be redeemed by this Friday – April 28th @ 11:59pm (midnight).
BONUS: If you’re 1 of the next 4 customers to come in and mention this email, I’ll also throw in a free danish – another $7.99 value for 100% FREE (a total savings of up to $12.99!)
When I started Sullivan House Bakery in 2021, I would’ve called you CRAZY if you told me we’d end up becoming…
Gorham, Maine’s Top Rated Bakery – with 5 Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast!!!
Yes, some of this is down to good old-fashioned hard work, elbow grease, and commitment to excellence at the highest level, BUT…
None of this would be possible without loyal customers like YOU [NAME].
So from the bottom of my heart – THANK YOU for allowing me to wake up every morning and do what I love to do. I look forward to many more years of serving you.
To show our appreciation, please accept this $5 credit which can be used towards any of our baked goods made with local and seasonal ingredients like:
Bread
Scones
Muffins
Biscuits
Cakes
Cookies
Bars
Brownies
Danishes
AND MORE!
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
This offer expires on: Friday – April 28th @ 11:59pm (midnight) – only 3 days left!
Nancy Ames
Owner @ Sullivan House Bakery
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
____________________________________________________________________________
Want us to create a customised email marketing campaign for YOUR business?
Contact us today:
EMAIL 4: Heads up [NAME] (ends tmrw)
“Can we get a six star rating added to Google, please? My family is addicted to Sullivan house! The staff is charming, the food is incredible, and the chai lattes are to die for. We are so fortunate to have this gem in our community.”
Review by Angelica Eling
–
Heads up [NAME], there’s only ONE day left to claim your $5 credit towards any of our baked goods made with local and seasonal ingredients, including bread, scones, muffins, biscuits, cakes, cookies, bars, and brownies.
To claim your $5 credit and enjoy a delicious treat, simply come on in or call/text us now at (207) 222-0399.
We’re coming down to the wire now. This special existing customer only offer ends on:: Friday – April 28th @ 11:59pm (midnight) – only 2 days left!
In fact, you can get the same baked good and chai latte Angelica got if you want, and for $5 less than what the general public is paying (since you’re a loyal customer already).
BONUS: Not only that, if you’re 1 of the next 2 customers to come in and mention this email, I’ll also throw in a free danish – another $7.99 value for 100% FREE (a total savings of up to $12.99!)
“Why are you doing this Nancy?”
This “Bakery Bonanza Sale” is our way of thanking customers like you for supporting us and allowing us to win 5 Best of the 207 awards, we couldn’t have done it without YOU.
This is our way of giving back to our loyal customers (like you).
This offer is NOT available to the general public.
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
Nancy Ames
Owner @ Sullivan House Bakery
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
____________________________________________________________________________
Want us to create a customised email marketing campaign for YOUR business?
Contact us today:
EMAIL 5: Your $5 credit expires TODAY…
“Fantastic new local Bakery making homemade delicious bakery treats, fantastic friendly staff with a great coffee, tea menu and a wide variety of other refreshing drinks. A great atmosphere with free Wi-Fi and great seating indoor and outside when weather permits, they even have a huge table to accommodate small group meetings. Great new business in Gorham, Maine who is committed to great products, great atmosphere and above all giving back to the community. Great job to Nancy Ames and her team.”
Review by Richie Axelsen
–
OK [NAME]. This is it.
The LAST day of Sullivan House Bakery’s “Bakery Bonanza Sale” for our loyal customers like you.
I have a $5 credit here waiting for you to be claimed and applied towards any of our baked goods made with local and seasonal ingredients, including bread, scones, muffins, biscuits, cakes, cookies, bars, and brownies.
But I haven’t heard from you…
My only guess is you don’t want to indulge in fresh, locally-sourced baked goods that support our local businesses, that come in a diverse range of products that cater to everyone’s taste buds, and that are served with a unique and delicious custom Red Door blend made by Coffee by Design (like Richie did)
Or maybe my last 4 emails have slipped through the cracks and you’re just hearing about this INSANE special offer right now!!!?
In that case, you better get a serious scoot on because this special event ends in only 13 hours: TONIGHT – Friday – April 28th @ 11:59pm (midnight).
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
BONUS: If you’re 1 of the next 1 customers to come in and mention this email, I’ll also throw in a free danish – another $7.99 value for 100% FREE (a total savings of up to $12.99!)
Some will call me crazy for doing this…
Whatever you call me, don’t wait around much longer to think about it.
We’re seriously down to the final hours of this special existing customer only offer and I don’t want you to miss out.
We’re running out of ingredients fast and my team is hounding me to shut this offer down ASAP as they’re baking things left and right – they want to go home eventually!
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
Talk soon,
Nancy Ames
Owner @ Sullivan House Bakery
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
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EMAIL 6: 6 hours left, Up to $12.99 OFF (OMG)
Have you been living under a rock over the last few days [NAME]?
Because you STILL haven’t taken advantage of Sullivan House Bakery’s “Bakery Bonanza Sale” for EXISTING customers only (like you).
In case you missed it, I’m giving you $5 off your entire purchase…
PLUS this FREE bonus worth another $7.99: A free danish – (a total savings of up to $12.99!)
BUT, this special promotion ends in only 6 hours: TONIGHT – Friday – April 28th @ 11:59pm (midnight).
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
I’ve been racking my brain for the last 20 mins trying to come up with a clever way to end this email so here goes nothing (the voice of Guy Fieri)…
“Hey there gang, if you’re looking for the best baked goods in town, look no further than Sullivan House Bakery! With their fresh, locally-sourced ingredients and incredible range of treats, you’re gonna be feelin’ like you took a trip to flavortown! And with this killer deal they’re offering, you’ll be getting some serious bang for your buck. It’s a real win-win, folks!”
I think you get it by now.
Seriously, thanks for playing along. Whether you take advantage of this sale or not, I TRULY value your business and I look forward to serving you again in the future.
Talk soon,
Nancy Ames
Owner @ Sullivan House Bakery
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
____________________________________________________________________________
Want us to create a customised email marketing campaign for YOUR business?
Contact us today:
EMAIL 7: Nancy’s last email ?
OK, we’re down to the last TWO hours of Sullivan House Bakery’s “Bakery Bonanza Sale” for EXISTING customers only (like you).
“As if” you already haven’t heard from my 6 other emails…
As a current preferred customer of Sullivan House Bakery, I’m giving YOU $5 OFF your entire purchase…
PLUS another FREE bonus worth an extra $7.99: A free danish – (a total savings of up to $12.99!)
BUT, this special promotion ends in only 2 hours: TONIGHT – Friday – April 28th @ 11:59pm (midnight)
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
This is the last email I’ll send you about this. We only have 1 more danish left anyways.
So if you want…
Fresh baked goods made with local and seasonal ingredients
A wide variety of baked goods like bread, scones, muffins, biscuits, cakes, cookies, bars, and brownies
A Unique and delicious coffee experience with the Custom Red Door blend made by Coffee by Design
To feel good about supporting a business that gives back to the community by donating a loaf of bread to someone in need for every loaf purchased
…you know where to find me.
If not, ignore this email and nothing will happen.
Talk soon,
Nancy Ames
Owner @ Sullivan House Bakery
Call or text us at (207) 222-0399 to claim your $5 credit and enjoy a delicious treat now!
Winners of the Best of the 207 Awards for Best Lunch Spot, Bakery, Coffee Shop, Sandwich, and Breakfast
Want us to create a customised email marketing campaign for YOUR business?
Contact us today:
