Gym – Example Email Marketing Campaign

EMAIL 1: There’s a $10 credit in your account…

Hey [NAME] – it’s Drew Crandall, Owner of MisFit Gym Windham…

As one of our most valued loyal clients, I wanted to personally reach out and say “THANK YOU!” AND…

I just applied a $10 credit towards your account, which you can use on any level gym membership until November 30, 2023, @ 11:59 PM EST.

Call or text me now at (207) 400-5967 to claim your $10 credit before it expires!

BONUS: If you’re 1 of the first 10 people to renew your membership, I’ll also throw in our exclusive MisFit Gym Workout Kit – another $30 value for 100% FREE (a total savings of $40!)

“Woahh Drew! What’s this all about”

MisFit Gym Windham is about to celebrate our 10th year in business – thanks to the trust and loyalty from clients like YOU who’ve helped establish us as…

Windham, ME’s #1 Top Rated CrossFit Gym with 60+ 5 Star Google Reviews!!!

Here’s a bit of our backstory…

In 2014, I founded MisFit Gym Windham with a vision: to establish it as a fitness sanctuary, where individuals from all fitness levels come together to not only transform their physical well-being through CrossFit training but also foster a tight-knit community. I envisioned creating a space where members could break personal barriers, support each other’s fitness journeys, and experience a sense of belonging and achievement.

Today, I’m grateful for all of your amazing feedback that confirms we’ve achieved that goal!

So last night, I was brainstorming ways to celebrate our 10 year anniversary and I thought to myself…

“Everyone loves free money. Give [NAME] a $10 credit they can use towards any level gym membership!”

And then….BOOM! Just like that, “Fall FitFest” was born!

The $10 credit I just applied to your account can be used towards any level gym membership.

This credit is exclusively for you [NAME] – but it must be redeemed by November 30, 2023, @ 11:59 PM EST – only 5 days left!

This is a special offer we’re rolling out to our top clients like you, but due to the high demand for these memberships, we can only keep this offer open until then.

So, to claim your $10 credit and renew your gym membership, simply call or text me now at (207) 400-5967.

Of course, I’ll be happy to answer any questions you may have and help you decide on the perfect membership level to meet your fitness needs.

“How is your CrossFit training helpful?”

Our Personalized CrossFit training for customized fitness goals will help you achieve your fitness aspirations with tailored workout plans. You’ll also benefit from experienced coaches, a community atmosphere, a diverse class schedule, and Instagram-worthy workouts that capture and share your fitness journey.

Ready to get started?

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

Thanks again for your trust and loyalty.

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

PS: Again, this is a special offer we’re rolling out to our top clients like you, but due to the high demand for these memberships, we can only keep this offer open until November 30, 2023, @ 11:59 PM EST.

So please don’t sleep on this limited-time opportunity! Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

____________________________________________________________________________

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EMAIL 2: [NAME]: WOW!

I’ve got one word for you [NAME] – “WOW!”

MisFit Gym Windham is about to celebrate our 10th year in business – thanks to the trust and loyalty from clients like YOU who’ve helped establish us as…

Windham, ME’s #1 Top Rated CrossFit Gym with 60+ 5 Star Google Reviews!!!

To say THANK YOU, I’ve applied a $10 credit towards your account which can be used towards any level gym membership.

This credit is exclusively for you but it must be redeemed by this November 30, 2023, @ 11:59 PM EST – only 4 days left!

So, to claim your $10 credit and renew your gym membership, simply call or text me now at (207) 400-5967.

I’ll be happy to answer any questions you may have and help you decide on the perfect membership level to meet your fitness needs.

BONUS: If you’re 1 of the next 7 people to renew your membership, I’ll also throw in our exclusive MisFit Gym Workout Kit – another $30 value for 100% FREE (a total savings of $40!)

The response from yesterday’s email was WAY bigger than I expected…

We’re getting close to the max amount of clients we can take on for these high-level services right now, so I wanted to send you another email to make sure you don’t miss out on this special client-only offer.

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

“Why do I need this?”

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

Thanks again for your trust and loyalty.

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

____________________________________________________________________________

Want us to create a customised email marketing campaign for YOUR business?

EMAIL 3: Have you heard the BIG NEWS [NAME]?

WOAH, can you hear that [NAME]?

It’s the sound of the STAMPEDE of MisFit Gym Windham clients all rushing to take advantage of our absolutely CRAZY client-only “Fall FitFest”!!!

As one of our loyal clients, I just applied a $10 credit towards your account which can be used towards any level gym membership until November 30, 2023, 11:59 PM EST – only 3 days left!

To claim your $10 credit and renew your membership, simply call or text me now at (207) 400-5967.

This credit is exclusively for you [NAME] – but it must be redeemed by November 30, 2023, 11:59 PM EST.

BONUS: If you’re 1 of the next 4 people to renew your membership, I’ll also throw in our exclusive MisFit Gym Workout Kit – another $30 value for 100% FREE (a total savings of $40!)

When I started MisFit Gym Windham in 2014, I would’ve called you CRAZY if you told me we’d end up becoming…

Windham, ME’s #1 Top Rated CrossFit Gym with 60+ 5 Star Google Reviews!

Yes, some of this is down to good old-fashioned hard work, elbow grease, and commitment to excellence at the highest level, BUT…

None of this would be possible without loyal clients like YOU [NAME].

So from the bottom of my heart – THANK YOU for allowing me to wake up every morning and do what I love to do. I look forward to many more years of working together.

To show my appreciation, please accept this $10 credit which can be used towards any level gym membership that gives you…

Personalized CrossFit training for customized fitness goals – Achieve your fitness aspirations with tailored workout plans.

Experienced coaches – Receive guidance from seasoned professionals, enhancing your workout experience and results.

Community atmosphere – Engage with a supportive fitness community, fostering motivation and camaraderie.

Diverse class schedule – Enjoy flexibility with a variety of fitness classes to fit your schedule.

Instagram-worthy workouts – Capture and share your fitness journey with visually appealing CrossFit activities.

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

This offer expires on: November 30, 2023, 11:59 PM EST – only 3 days left!

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

____________________________________________________________________________

Want us to create a customised email marketing campaign for YOUR business?

EMAIL 4: Heads up [NAME] (ends tmrw)

“A great place to workout! Joining CrossFit MF Windham is one of the best decisions I’ve made. The coaches are amazing – extremely knowledgeable and easy to work with. Not only do they take the time to explain each workout to help you get the most out of each class, but they also give you the individual attention you need. They will help you challenge yourself. Plus, the people you meet there are like a family. They are supportive and genuinely care about one another. I highly recommend it for anyone looking to improve their overall health and well-being!”

Review by Kevin Sullivan

–

Heads up [NAME], there’s only ONE day left to claim your $10 credit towards any level gym membership.

To claim your $10 credit and renew your membership, simply call or text me now at (207) 400-5967.

We’re coming down to the wire now. This special client-only offer ends on: November 30, 2023, 11:59 PM EST – only 2 days left!

In fact, you can get the same experience Kevin got if you want, and for $10 less than what the general public is paying (since you’re a loyal client already).

BONUS: Not only that, if you’re 1 of the next 2 people to renew your membership, I’ll also throw in our exclusive MisFit Gym Workout Kit – another $30 value for 100% FREE (a total savings of $40!)

“Why are you doing this Drew?”

MisFit Gym Windham is celebrating our 10th year in business and we couldn’t have done it without YOU.

This is our way of giving back to our loyal clients (like you).

This offer is NOT available to the general public.

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

____________________________________________________________________________

Want us to create a customised email marketing campaign for YOUR business?

EMAIL 5: Your $10 credit expires TODAY…

“The friendliest gym on the planet with the best coaches in the world. It is NOT your typical den of meatheads, everyone is rooting for everyone else and all levels of fitness are welcomed. The coaches not only push you to your limits, they make sure you do all the movements safely, and they have a wealth of knowledge about fitness/diet/overall health. Free Saturday classes are a great way to try CrossFit if you have been curious, and the warm community will welcome you with open arms. Joining was one of the best decisions I have ever made.”

Review by Mason Barker

–

OK [NAME]. This is it.

The LAST day of MisFit Gym Windham’s “Fall FitFest” for EXISTING clients only (like you).

I have a $10 credit here waiting for you to be claimed and applied towards any level membership…

But I haven’t heard from you …

My only guess is you don’t want the benefits of personalized CrossFit training for customized fitness goals, experienced coaches, a community atmosphere, diverse class schedule, and Instagram-worthy workouts (like Mason Barker got).

Or maybe my last 4 emails have slipped through the cracks and you’re just hearing about this INSANE special offer right now!!!

In that case, you better get a serious scoot on because this special client-only offer ends in only 13 hours: TONIGHT – November 30, 2023, 11:59 PM EST.

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

BONUS: If you’re 1 of the next 1 people to renew your membership, I’ll also throw in our exclusive MisFit Gym Workout Kit – another $30 value for 100% FREE (a total savings of $40!)

Some will call me crazy for doing this…

Whatever you call me, don’t wait around much longer to think about it

We’re seriously down to the final hours of this special client-only offer, and I don’t want you to miss out.

We’re almost at max capacity, and my team is hounding me to shut this offer down ASAP as the availability for personal training is filling up fast – they want to go home eventually!

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

Talk soon,

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

____________________________________________________________________________

Want us to create a customised email marketing campaign for YOUR business?

EMAIL 6: 6 hours left, $45 OFF (OMG)

Have you been living under a rock over the last few days [NAME]?

Because you STILL haven’t taken advantage of MisFit Gym Windham’s “Fall FitFest” for EXISTING clients only (like you).

In case you missed it, I’m giving you $10 OFF any level gym membership…

PLUS this FREE bonus worth another $30: Exclusive MisFit Gym Workout Kit – (a total savings of $45!)

BUT, this special promotion ends in only 6 hours: TONIGHT – November 30, 2023, 11:59 PM EST.

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

I’ve been racking my brain for the last 20 mins trying to come up with a clever way to end this email so here goes nothing (the voice of Arnold Schwarzenegger)…

“Hey FitFam! Fall is the perfect time to pump up those gains at MisFit Gym Windham. Imagine you, me, and a whole lot of burpees – it’s like a fitness party! Grab this exclusive $10 credit and the MisFit Workout Kit. Let’s crush it together and make this Fall the season of epic transformations. Remember, it’s not about the size of the weights; it’s about the size of your determination. So, grab your gear, hit the gym, and let’s terminate those excuses. Hasta la vista, average workouts!”

I think you get it by now

Seriously, thanks for playing along. Whether you take advantage of this sale or not, I TRULY value your business and I look forward to serving you again in the future.

Talk soon,

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

____________________________________________________________________________

Want us to create a customised email marketing campaign for YOUR business?

EMAIL 7: Drew’s last email

OK, we’re down to the last TWO hours of MisFit Gym Windham’s “Fall FitFest” for EXISTING clients only (like you).

“As if” you already haven’t heard from my 6 other emails…

As a current preferred client of MisFit Gym Windham, I’m giving YOU $10 OFF any level gym membership…

PLUS another FREE bonus worth an extra $30: Exclusive MisFit Gym Workout Kit – (a total savings of $45!)

BUT, this special promotion ends in only 2 hours: TONIGHT – November 30, 2023, 11:59 PM EST

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

This is the last email I’ll send you about this. We only have 1 more spot left anyways.

So if you want…

Personalized CrossFit training for customized fitness goals – Achieve your fitness aspirations with tailored workout plans.

Experienced coaches – Receive guidance from seasoned professionals, enhancing your workout experience and results.

Community atmosphere – Engage with a supportive fitness community, fostering motivation and camaraderie.

Diverse class schedule – Enjoy flexibility with a variety of fitness classes to fit your schedule.

Instagram-worthy workouts – Capture and share your fitness journey with visually appealing CrossFit activities.

…you know where to find me

If not, ignore this email, and nothing will happen.

Talk soon,

Drew Crandall
Owner, Head Coach @ MisFit Gym Windham
Windham, ME’s #1 Top Rated CrossFit Gym
Diverse class schedule, experienced coaches, and a community-focused atmosphere

Call or text me at (207) 400-5967 to claim your $10 credit and renew your gym membership now!

Want us to create a customised email marketing campaign for YOUR business?

December 17, 2023