From Student Project to Global Business – Heat Its Journey with Lukas Liedtke
Lukas Liedtke shares how Heat It went from a student project to a global medical device brand, and what he’s learned along the way.
Christine F. Abela
About Christine F. Abela
Posts by Christine F. Abela:
Why Online BNI Chapters Need Different Rules: What We’re Learning
As President of an online BNI chapter, I’m discovering virtual networking needs different rules. Here’s what we’re testing and learning.
Alex Frew on Leadership, Legal Traps and Smarter Business Growth
Alex Frew talks about building trust, managing client expectations, and the lessons he’s learned running his own businesses.
How a Business Automation Consultant Bridges Strategy and Technology
A business automation consultant explains the translation framework between tech solutions and strategic goals for stressed business owners.
Why Customers Aren’t Always Right: Dr Jürgen Kolb on Real Business Lessons
Dr Jürgen Kolb shares his journey from leadership roles to coaching, helping others find purpose and direction through deep personal insight.
How Networking and Reputation Fuel Small Business Growth — with Geoff Brokenshire
How Geoff Brokenshire built trust and business success through referrals and strong relationships in this Go Beyond Busy episode.
Question-Based Content Strategy That Actually Works for AI Search
Track customer questions. Give conversational answers. Let AI search match content to precise queries. Question-based content strategy works.
Content Marketing for Small Business: 4 Proven Steps to Consistent Results
Content marketing for small business made simple: the 4G method turns customer questions into strategic content without the overwhelm.
AI Search Optimisation: Why ChatGPT Can’t Find Your Business
AI search systems like ChatGPT retrieve content using vector embeddings, not rankings. How to structure content so you don’t stay invisible.
AI Accuracy for Small Business: Why 57% Isn’t Good Enough
AI accuracy for small business: Microsoft’s Excel AI gets it wrong 4 out of 10 times. What 57.2% accuracy means before you invest.